Showing posts with label On-Page SEO. Show all posts
Showing posts with label On-Page SEO. Show all posts

Monday, January 25, 2016

SEO Tutorial | Web Content Creation

In this SEO Tutorial, I shall discuss about web content creation in detail. 

In fact, it is easy to create a website, but difficult to create content in this website regularly. Although the design of a website can be very nice, but the website is nothing without content. So, a website must have lots of content and it will have to be continued. 

Let’s try to understand this SEO Tutorial about web content creation.

Web Content: At first, we need to know that what web content is. When we visit in any popular website, we see lots of materials in the website such as text, image, video, animation and so on. Web content is what we see in the website. It may be text, image, video, audio or anything. If any website doesn’t create web content regularly, visitors will not visit in this website. That is to say, any website must be updated regularly by content.

Dear friends, you may realize the importance of web content creation. If you have a website or blog site, you have to create content regularly. Or, if you don’t have any site, but you are expert and experienced in web content creation, you can work in various market places for client’s website.

Web content can also be called in different ways or names. For example, web page create, content writing, article writing, blog writing, guest blogger, guest writing, ghost writing, product description writing, facebook post create, youtube video production, news report, press release etc. 

How to be a web content creator: If you want to be a web content creator or if you want to be expert and experienced in web content creation, you should have a website or a blog site. You may have a facebook fan page or a youtube channel. By this, you will be able to gain practical knowledge about web content creation and then you can work for client’s website.

Basic knowledge of web content creation: For web content creation, we should have basic knowledge of web content creation and we should be experienced in article writing, image editing or video production. For the SEO beginners, some important tips are given below.

1. Web Scraping: Web scraping means web searching and data collection. For web content creation, we need to have lots of information and this information can be collected by some creative techniques or by some effective ways.
  • Google Search: Suppose, you need some information about “Marketing”. You can try to collect information about that searching in Google by writing “marketing doc”, “marketing pdf”, “marketing define” or you can also try with Google Advance Search method.
  • Wikipedia: Wikipedia is a good and popular site for providing lots of information. If you need to know any word’s definition, you can try to get idea about that in Wikipedia. For an example, what is marketing?
  • Ezinearticle: Ezinearticle is a good site for providing information. You can try to get information such as what is marketing and how many parts of marketing?
  • Amazon: Amazon is a good site for information. If you need to collect product related information, you can try to collect information form this site.
  • Wikihow: Wikihow is also a good site for providing practical knowledge. If you need to learn anything that how to, you can try to get information from this site such as how to do online marketing?
  •  Yahoo Answer: Yahoo is a popular site for providing information. If you need to know answer of any question, you can visit in Yahoo Answer.
  • Yellow Pages: If you need any business related information, you can try to collect it from various yellow pages.
  • Forum sites: Forum sites are reliable for genuine information. You can try to collect information from various forum sites.
  • YouTube: YouTube is a popular video sharing site. If you need to learn anything by watching video, YouTube is the best suggestion for you.
  • Others: In addition, you can try to collect information from google books, google scholar, google news, google trends, google alerts etc. and these sites are reliable for genuine information.
2. Image Search: We need to collect and edit lots of images. Images may be various types such as normal, sketch, art, cartoon, animation and various formats such as gif, jpeg, png etc. There are many sources for images and you need to be aware of copyright rules of image collection. For image information, you can try the following tips.

  • Image Google: Image google is a popular site for images. By obeying copyright rules, you can collect images from this site.
  • Bing: Bing is also a good site for images. You can try this site for image collection.
  • Facebook: Facebook is the most popular social media site in the world. If you need to know about anybody, you can try to get information of him/her from Facebook.
  • LinkedIn: LinkedIn is also a popular site. If you need to know about anybody’s professional information, you can try to get professional information of him/her from LinkedIn.
Dear friends, this SEO Tutorial is being longer, so I am ending this here. I think you may get idea from this SEO Tutorial about web content creation. I shall come to bring new topic in my next SEO Tutorial. Until then, stay with us. Thanks.

SEO Tutorial | Sitemap for Blogger

organic seo tutorial blogger sitemap
SEO Tutorial - Sitemap for Blogger
In this SEO Tutorial, I shall discuss about Blogger Sitemap. We have known about Google Indexing in our previous SEO Tutorial. Now we need to submit our blog sitemap into Google.

Sitemap: A sitemap is a list of pages or whole structure of a website. When we want to see any country or any country’s whole structure, at first we see the geographical map of the country for getting real idea or seeing whole structure of the country that we are looking for. Likewise, a sitemap provides overall information to the visitors and to the search engines. In fact, sitemap is more important for the search engines than others. If we don’t submit our website’s sitemap to the search engines, it will be difficult for the search engines to identify our site’s whole information even many information may be ignored by the search engines.

So, you may realize the importance of submitting our website’s sitemap to the search engines. In this SEO Tutorial, now I am discussing about the submission of our blogger blog’s sitemap to the Google. You will be able to submit your blog’s sitemap to the Google very easily by following this SEO Tutorial. So, follow the steps that are given below.


2. In the webmasters tools home page, you will see the website’s list that you have indexed before. Select your prospective site from here.

3. In the left menu bar, click on the “crawl” button’s drop down arrow and select “Sitemaps”.

4. After selecting “sitemap”, you will see the red colored button “ADD/TEST SITEMAP” in the upper right site.

5. Click on the “ADD/TEST SITEMAP”.

6. After that, you will be provided a box. In the box, write or paste the following code and click on “Submit Sitemap”.

atom.xml?redirect=false&start-index=1&max-results=500

7. Then, click on the “Refresh the page” button.

Thus, your sitemap will be added in Google, but it will be pending for several days and after several days, you will see the amount of submitted pages and indexed pages of your site in Google.

Dear friends, following this SEO Tutorial, submit your blog's sitemap in Google easily.

SEO Tutorial | Google Indexing

organic seo tutorial google indexing
SEO Tutorial - Google Indexing
In this SEO Tutorial, I shall discuss about Google Indexing for blogger blog. We have discussed about some important topics of On-Page section in the previous SEO Tutorials. Now we need to submit our site in the search engines especially in Google.

Although the blogger blogs are automatically indexed in Google. Nevertheless, we shall index our blogger blog in Google by reason of submitting properly.

Google Indexing: You will be able to submit your blogger blog in Google very easily by following this SEO Tutorial. Follow the steps below.

1. At first, log in https://www.google.com/webmasters/tools. Copy your blog URL and paste it into the “ADD PROPERTY” box and click on “ADD PROPERTY”.

2. After submitting your blog URL, you will be shown that “Property added. Please check you email for a message with next steps”. So, check your g-mail to confirm your submission.

3. Come again in webmasters tools Dashboard. Click upper right settings drop down menu and select “Verification Details”. Then click on “verify using a different method”.

4. After that, you will see a list. Select “HTML tag” from here.

5. When you will select “HTML tag”, you will be provided a HTML code in the box.

6. Copy the HTML meta tag and paste it into your site’s “Edit HTML” option. It should go in the <head> section, before the first <body> section. That is to say, you should paste this code below the first <head> and save template.

7. After that, you will be shown that “Congratulations, you have successfully verified your ownership of (your site’s name)”.   

Dear friends, following this SEO Tutorial, submit your site in Google easily. But before submitting your site, your site should have at least 15 quality posts and site design should be also attractive.

Sunday, January 24, 2016

SEO Tutorial | HTML Meta Tag for Blogger

seo tutorial blogger html meta tag
SEO Tutorial - HTML Meta Tag for Blogger
In this SEO Tutorial, I shall discuss about meta tags, which are very important for your website’s on-page optimization

We have to know about meta tag and its usage in HTML (Hyper Text Markup Language) code. So, let’s try to understand this SEO Tutorial about HTML meta tag for blogger blog.

Meta Tag: Meta elements are typically used to provide website’s basic information to the search engines. In a website, there are some important subjects such as page title, page description, keyword, author etc. Although we have page title, description and keyword in our website, but these should be specified by putting in HTML code before search engines indexing. By specifying meta tags in HTML code, it can be clarified to the search engines that about what the website is.

Google Crawler: Meta tag is read by crawler. Google crawler will crawl the meta tag and will understand about the site’s subject-matter. When Google shows us result, we see a title (almost 50 characters), a description (almost 150 characters) and the site’s URL. So we have to set a title and a description. The title should be up to 50 characters and the description should be up to 150 characters by limit.

Blogger Meta Tag: In blogger blog, it is very easy to set the meta tag by HTML code. For setting meta tag in blogger blog, go towards “Edit HTML” option. Before second head-- </head>, put the following code and save template.


<meta content="your blog description is here" name="description" />
<meta content="your keywords are here" name="keywords" />
<meta content="your name is here" name="author" />

There are also more tags, but these three are very important. If you don’t want to put your keywords in HTML code, it doesn’t matter. But you have to put your keywords in your site URL, title, description, post title, permalink, image alt tag and so on.

SEO Tutorial | Keyword Research

organic seo tutorial keyword research
SEO Tutorial - Keyword Research
In this SEO Tutorial, I shall discuss about Keyword Research- a very important and the most necessary topic of On-Page Optimization.

We knew in the previous SEO Tutorials about all parts’ name and Keyword Research is one of them. In fact, Keyword is not only just an important topic but also the main factor of appearing your website in SERPs. So, we must try to understand this SEO Tutorial.

Keyword: Before knowing keyword research, firstly we need to know that what keyword is. When we need any information or data, we search for it in search engine’s search box by writing some phrases or words about our prospective requirements. Search Engine Algorithm shows us those websites that match according to the phrases or words accurately written in search box.

So you may realize the importance of this SEO Tutorial of keyword research. If you have a website or a blog site, you have to understand that by which words or phrases, your website can be searched by others. At first, you have to select a relevant keyword according to your website’s content and put it in the SEO related places of your website. If you don’t do it, your website will not be appeared in SERPs.

Keyword Research: You have to select a perfect keyword and it must be relevant to you website’s content. Now a question is how shall we understand that which keyword is perfect for our website? There are many keyword research tools for the SEO professionals. Let’s try to understand some of them.

Google Adwords: Google Adwords is a very popular and effective keyword research tool for the SEO beginners. You have to sign up in this tool by a g-mail ID. There are many options for researching keywords in Adwords tool such as Avg. monthly searches and Competition. These two options are very important than others. Your prospective keyword must be more in Avg. monthly searches and low in Competition. If you choose a keyword as high competition even medium competition, you will not be success to promote your website. Or, if you choose a keyword as very low monthly searches, it will be also a vain labor.

Google Trends: Google Trends is also an effective and a very popular tool for the SEO beginners. There are two important options for realizing the tendency of your prospective keyword such as Interest over time and Regional interest. In Interest over time, you will see the searching tendency of your prospective keyword by a chart. In Regional interest, you will easily know about country wise searches percentage. The searches percentage should be more in your own country and in those countries, where your business interests are.

Google Search: Google Search is also a good method to measure the effectiveness of your keyword. When you select a keyword, you should examine the keyword by writing it in Google search box. If the search result is huge, your effort will be wasted. In this situation, you have to make a long tail keyword to reduce the search result. When you make a long tail keyword, though the search result is reduced, but the global monthly search will be also reduced. So, you have to try to make such a long tail keyword that keyword will be perfect in all aspects.

I am ending this SEO Tutorial here. I have tried to give you a basic idea about keyword research. I shall come to bring a new topic in the next SEO Tutorial. Until then, stay with us. Thanks.

Friday, January 22, 2016

SEO Tutorial | Article Writing

Dear friends, in this SEO Tutorial, I shall discuss about a very important topic of On-Page Optimization. SEO Tutorial for Article Writing is very essential for the SEO beginners and for the site owners.

In fact, Article is continuously used at the time of quality link building and it’s definitely an art. We will surely have the perfect formula from top to bottom of article writing. In case of our content is undesirable, no one will actually know us, because nobody will ever read this thoroughly.

Good articles begin with introductory material, continue having a clear structure, and end with standard appendix including references and related articles. When the visitors will like the article they'll certainly share it using their friends and the procedure will automatically create valuable links for our website. Therefore, we should know the basic concepts of writing articles. In this SEO Tutorial, here are the details about article writing to be discussed-

Choose topic carefully: The internet has now got plenty of lazy how-to articles composed by under-qualified persons. One of the best methods of improving the quality of our own writing is to read other people's writing. We must have a relevant topic with the client’s product and the targeted customers. Such as, if our product is car, then we can select “Car fuel saving tips” as a topic that will attract our targeted customers and divert them to the client’s landing page. As a matter of fact, we’ve to select a non-commercial topic; otherwise, none will continue to read.

Rewriting: Supreme Court Justice Louis Brandeis famously said, "There is no great writing, only great rewriting." We must have relevant information about our topic, but this information can not be provided in our article directly without processing. Data recording, analysis, validation, scraping, sorting, summarizing are included in the data processing. We get to omit any information that isn't necessary and avoid the useless content. We have to make our content unique and exceptional. 

Make it easy to read: Our content structure is one of the most important aspects to the readers. We shall make sure that there are a clearly defined beginning, middle and end. Readers have lots of articles to read, and rarely care about our content. We can write about anything, as long as our content is relevant and there is a clear structure. Everybody feels much more comfortable to read simple and also informative articles. We must take a few minutes before the observation to think about what we will write.

Avoid keyword stuffing: One of the major logic behind why many articles fail to appeal is while the writer focused much more on his keywords than his audience. Keyword stuffing is the actual practice of inserting a lot of keywords into web content material and Meta tag within the attempt to artificially improve a page's ranking in search results and drive more visitors towards the site. This tries to fool the search engine into thinking that a webpage is of more relevance since it uses the key phrase loads of times. The search engines have algorithms for detecting this and can penalize a site with regard to using these techniques.

Title: A good SEO Tutorial tip for article writing is that the title must be absorbing and provides the readers with a specific idea of what we are going to say. Suppose, they are our own sole reader, and we are writing directly for them. It will be helpful to start with a catchy title. Attractive title can carry out great things for improving the quality of our articles.

Focus on the reader's attention: The opening few lines are very important. We must address an issue or problem, engage the reader and open a type of conversation that causes the reader to concentrate. Suppose, if our client’s product is Laptop Computer, we can focus on a topic such as “Eye care tips for the computer users”. This will help make our article sound more genuine, much more sincere, and more centered on the readers. 

Introductory material: Good articles begin with a brief lead section introducing the topic. The lead section should come above the first header; it is almost never effective to add something like =Introduction=. Sometimes, the first section following the lead is a broad summary of the topic, and is referred to as “Overview’, although more specific part titles and structures are usually preferred. We are to write an introduction that summarizes our article. Readers read an article’s introduction to ensure its right for their particular needs.  
 
Bold and Italics make our Point: We can use bold and italics which will help to make our point. It is perfectly good and helps the scanners to keep on point. We shall be able to draw readers’ attention by making bold points. The article without points can not attract the readers. So the article needs to be decorated through the points.

Size: Extremely long articles should usually be avoided. Articles should ideally contain fewer than 50KB worth of prose. When an article is long and contains many sub articles, make an effort to balance the main page. More information can be inserted into the lower writing; otherwise, readers may be impatience.

Add additional tips or advice: The final SEO Tutorial tip for article writing is that following the main steps, we have an opportunity to add additional tips to the end of the article. We can provide alternative supplies or solutions to common problems with the task. Optional appendix sections containing the next information can appear after the body of the article such as a list of books; notes and references; a list of inbound links to related the articles.

Dear friends, this SEO Tutorial is ending here. I shall come to bring with next SEO Tutorial about other part of On-Page section. Until then, stay with us. Thanks.

Thursday, January 21, 2016

SEO Tutorial | On-Page Optimization for Blogger

seo tutorial blogger on page optimization
SEO Tutorial, On-Page Optimization for blogger
In this SEO Tutoiral, I shall divide the Blogger On-Page section into some most important parts.

In the last SEO Tutorial (Part-17), we have known that the necessity of Blog create for the SEO beginners. 

So, let's go to know this SEO Tutorial about the most important subjects of Blogger On-Page section.

Blogger is a popular and user-friendly site for any new-comer in online world. The On-Page optimization is also definitely user-friendly and easy to apply. 

In fact, there are many parts of On-Page site. Here I am giving a important list from all parts. We shall know firstly about the parts' name and later I shall discuss about all of that step by step.
  • Blog URL
  • Blog Title
  • Meta Tag
  • Meta Description
  • Keyword
  • Post Heading Tag
  • Image Alt Tag
  • Permalink
  • Internal link
  • Anchor Text
  • Web Content Create
  • Sitemap
  • Page Speed
  • Search Engine Indexing etc.
Dear friends, I shall bring the discussion about that later in my next SEO Tutorials. Until then, stay with us and put your opinions.   

Monday, January 11, 2016

SEO Tutorial | On-Page SEO

organic seo tutorial on page seo
SEO Tutorial- On Page SEO
Dear friends, today in this SEO Tutorial, I am going to discuss about a main segmentation of SEO. In the previous SEO Tutorial (Part-3), we knew about the forms of SEO and it has two major components such as On-Page SEO and Off-page SEO. Now I am explaining this SEO Tutorial about On-Page SEO. So, let’s try to know about On-Page SEO or On-Page Optimization.

On-Page SEO:  On-Page SEO or On-Page Optimization refers to how well and quality your website’s contents are presented to search engines. On the whole process of internal pages of the website is On-Page Optimization. 

In this SEO Tutorial, we shall try to gain a basic concept about On-Page SEO. In fact, there are many parts in On-Page site and these parts should be discussed in detail. I am discussing about that in brief in this On-Page SEO Tutorial and I shall discuss all of these parts later step by step in detail.
On-Page SEO includes many important parts. The most important parts of these are given below.
  •    Web design
  •    Search Engine Indexing
  •    Sitemap
  •    Quality Contents
  •    Page Title
  •    Meta Tag
  •    Meta Description
  •    Heading Tags (H1, H2, H3 etc.)
  •    Image Alt Tags
  •    Effective Keyword
  •    Internal Links
  •    Permalink Structure
  •    Anchor Text
  •    Content Optimization
  •    Page Speed
Dear friends, I have ended this SEO Tutorial here and I shall try to explain all of parts later step by step. So until then, stay with us. Thanks all.